Gossamer Forum
Home : Gossamer Threads Inc. : Discussion :

Re: [Robert_B] Google AdWords in search results

Quote Reply
Re: [Robert_B] Google AdWords in search results In reply to
The problem is, they do not actually know if your clicks lead to sales or not. So, it makes sense for them to cut their high-dollar outputs -- even if they convert. The publishers will never know.

Actually, unless you have both an adsense and adwords account, you would not have known they changed how they are paying you.

Some of their assumptions are invalid -- such as their examples. I do not buy from a "reviews" page, I buy from a tips or examples page. I scan reviews for information, then move on to find a better price, or examples. They are penalizing those sorts of actions.

"clicks" was hard data.

This "expected revenue" is not.

Web publishers were getting a reasonably fair shake, and positioning was was being paid at what were 'posted' standard rates 2-3 years ago. Now it seems that is dropping again.

It's too soon to really tell, as weekend revenues are always lower, as are start of month revenues for some reason.

But I'm comparing same monthly time periods to same periods, and am seeing a ppc drop.

Micro managing is never a good thing -- trends are what is important, but coupled with the posted change, it does not look good. My CTR's are up, higher than theyve' been in years, and have gone up steadily through the program, but now the ppc is dropping, while CTR is rising.


PUGDOG� Enterprises, Inc.

The best way to contact me is to NOT use Email.
Please leave a PM here.
Subject Author Views Date
Thread Google AdWords in search results ronzo 12728 Mar 27, 2004, 5:35 PM
Thread Re: [ronzo] Google AdWords in search results
afinlr 12520 Mar 27, 2004, 5:52 PM
Thread Re: [afinlr] Google AdWords in search results
ronzo 12505 Mar 27, 2004, 6:10 PM
Thread Re: [ronzo] Google AdWords in search results
Robert_B 12466 Mar 27, 2004, 10:56 PM
Thread Re: [Robert_B] Google AdWords in search results
ronzo 12526 Mar 28, 2004, 6:03 PM
Thread Re: [ronzo] Google AdWords in search results
pugdog 12417 Mar 29, 2004, 5:46 AM
Thread Re: [pugdog] Google AdWords in search results
ronzo 12534 Mar 29, 2004, 3:24 PM
Post Re: [ronzo] Google AdWords in search results
pugdog 12413 Mar 29, 2004, 6:54 PM
Thread Re: [ronzo] Google AdWords in search results
pugdog 12327 Mar 31, 2004, 9:39 AM
Post Re: [pugdog] Google AdWords in search results
ronzo 12326 Mar 31, 2004, 1:15 PM
Thread Re: [pugdog] Google AdWords in search results
Robert_B 12309 Mar 31, 2004, 1:24 PM
Thread Re: [Robert_B] Google AdWords in search results
pugdog 12336 Mar 31, 2004, 2:25 PM
Thread Re: [pugdog] Google AdWords in search results
Robert_B 12314 Mar 31, 2004, 3:19 PM
Thread Re: [Robert_B] Google AdWords in search results
pugdog 12307 Mar 31, 2004, 11:09 PM
Thread Re: [pugdog] Google AdWords in search results
Robert_B 12307 Apr 1, 2004, 4:40 AM
Thread Re: [Robert_B] Google AdWords in search results
pugdog 12310 Apr 1, 2004, 6:08 AM
Post Re: [pugdog] Google AdWords in search results
Robert_B 12271 Apr 1, 2004, 10:14 AM
Thread Re: [ronzo] Google AdWords in search results
pugdog 12197 Apr 5, 2004, 11:54 AM
Thread Re: [pugdog] Google AdWords in search results
Robert_B 12146 Apr 5, 2004, 12:04 PM
Thread Re: [Robert_B] Google AdWords in search results
pugdog 12189 Apr 5, 2004, 4:42 PM
Post Re: [pugdog] Google AdWords in search results
rahuljain 11781 May 10, 2004, 2:45 AM