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Please don't hold our differences of opinion against me as I will probably need your assistance on other GLinks issues. Please tell me you won't feed me disinformation. OK?

Truth be told, I really wish GG had kept his mouth SHUT on this entire issue! I felt I already knew this "tip" & I was disappointed to see others learn of it. Best regards, Gamecock
Why would I do that?
I just disagree, and there is no way to prove it one way or the other. Newbies to this business should understand it's all speculation, and google stirs the pot with GG. It's up to you to believe or disbelieve. "The TRUTH is OUT there."
In some ways, the '_' gives you an edge, because you *can* search on "Black_Horses" and not be deluged by "Black Horses" hits, or "Black" hits.
If you decide to search on "Black Horses" your "Black_Horses" site will still come up.
The '-' is a "negative" operator, and means "without" or "not containing". Google, and other search engines filter it out by converting it to a space in a query. *sometimes* you can force it with double quotes, other times, it's still translated as a space.
Google Guys suggestion that "Black_Horses" would be treated as "BlackHorses" did not pan out. Remember, searching for "searchengine" pulled up different searches than "search_engine". So how it was indexed was different, as well as how the search interpreted it. Both "searchengine" and "search_engine" were indexed. "search-engine" did not seem to be, and was always reduced to "search engine". (no "search-engine" results came up in a search for "search-engine" quotes included).
I have read much of what GG has said, and I have seen behaviour to the opposite, or more correctly, to the subtle difference. Sometimes what is *not* said, is more important. eg: The truth, but not the WHOLE truth.
Also, and in keeping with the paranoid conspiracy theory of large corporations, what GG says may be true at the time he says it, but is only allowed to say it because tomorrow, or next week, it's changing.
The bottom line, is really that SEO "tricks" don't work. It's not one thing that works, but a weave of many, many things. Maybe "-" works for you, because of other things on your pages, your domain name, your relative ranking, or a lot of other things that are *not* taken into account in the public arena.
Also, things change with every crawl, and every revision of the spider, and the spiders are revised regularly, not "all of a sudden". They phase them in, seeing how they work and phase out the old crawlers. That probably explains the differences in rankings more than anything -- not every site was spidered by the same crawler ;)
Getting ranked on sites *not* affiliated with search engines, not in "shady neighborhoods" and in different class B addresses as your server's IP are better ways to improve your ranking, and will overshadow almost anything else. One good link on another site, with reasonable inbound traffic to you, will affect you much more.
No one talks about "traffic" with google. Google says adwords/adsense won't change your ranking, but how can they ignore the number of "hits" served by their ad servers, and the number of "clicks" that are served, and the CPC of each click? The data is there for them. They "know" what sites are popular based on ad serving, clicks, ctr, and CPC's. They don't need Alexa for any sites with their served code on it. They know where you are coming from, since you have a non-expiring google cookie.
I have sites that are getting relatively "low" traffic, but the CPC is in whole dollars. I have sites getting much more traffic, but the CPC is under a dime. These are *not* for any keywords listed in the "top" lists. Nothing medical, nothing disease, debt, money, loans, Oprah, <G>. But, apparantly, the return or "value" of the customers obtained has pushed the costs up. I have other sites, similar/same keywords, getting the "dime" rates. So, the point here is, it's what's _NOT_ said that is more important, sometimes :)
If you focus on one thing, it distracts you from the larger whole.
One last reminder: As for search engine vs human reader, the only thing google has continually said, is "Build your sites for humans/surfers, not for search engines. Content is king."
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