I agree most banner programs are too big, do too much, and are far, far from optimized for the job at hand. Every site has a different banner need, and a different way of passing information. A links site has a very well defined way of passing data, and can eliminate lots of overhead code. Also, Links SQL has many, many routines already built in that can be used to develop the banner program, thereby reducing memory usage, number of external calls, etc.
But, I have _no_ idea what you are trying to do <G>
First, is this a banner exchange? If so, links are as you say 1->1, rather than 1->M
With a banner server, there are additional things that need to be considered. In a banner exchange it's basically an x:y ratio for serving, weighted targeting if you want it, and a reciprocal links checker.
For a banner system, you also need accounting, regions, zone, campaigns, etc.
Explain a bit more.
http://www.postcards.com
FAQ: http://www.postcards.com/FAQ/LinkSQL/
But, I have _no_ idea what you are trying to do <G>
First, is this a banner exchange? If so, links are as you say 1->1, rather than 1->M
With a banner server, there are additional things that need to be considered. In a banner exchange it's basically an x:y ratio for serving, weighted targeting if you want it, and a reciprocal links checker.
For a banner system, you also need accounting, regions, zone, campaigns, etc.
Explain a bit more.
http://www.postcards.com
FAQ: http://www.postcards.com/FAQ/LinkSQL/